Ok, this is getting a bit out of control. Diana and I went out to dinner with Chris McCombs and his wife, and Steve Hochman, and his wife and followed … Continued

I was talking to one of my 12 month mentorship client the other day and he was getting ready do to dial in two new fitness marketing systems - specifically teleseminars and small live workshops.
(btw both are very potent client getting systems if done right)

Up until now he’s done really well with targeted direct mail and by building his fitness newsletter list through online and off line two-step marketing.

But it’s time to add more resources to his fitness marketing arsenal and I suggested he add teleseminars and small workshops, both would serve as paid lead generators getting him in front of more QUALIFIED leads.

As we were going over the step by step process for making this happen I sensed a little hesitation in his voice. He wasn’t his usual chipper and enthusiastic self.

After a little questioning and digging I found out that he was concerned about a couple of things.

What if he couldn’t get enough people on the teleseminar?

What if he couldn’t get enough people into his workshop, or worse… what if no one or only one person showed up?

He had a case of the nerves…

I’m writing you from Orlando, Florida. I’m here with my wife for the Dan Kennedy conference and to just kick back and relax. I’ve decided to take the better part … Continued