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Fitness Marketing Strategies

This blog is about one thing... helping fitness professionals get clients who'll pay, stay and refer.

You'll discover cutting edge fitness marketing strategies, tactics, and ideas for getting all the clients you can handle without wasting a ton of money on dead-end advertising.

If you're a personal trainer and you're tired of working IN your business and you want to start working ON your business then look around this site, come back often, and apply the personal trainer marketing ideas you discover in your fitness business.

You're in the right place if you want client getting ideas that actually works, if you want ideas on selling personal training sessions, or if you just want to know how to leverage your time, create multiple income streams and find proven fitness marketing systems that pull clients in like a magnet and earn the six figure income that you deserve.

How to be a Craigslist Dominator

Posted on March 9, 2010 By Bedros

Hey there, Bedros here,

I hope you’re doing great and that your personal training business is doing awesome!

Here’s a killer craigs lists fitness marketing post from Dave Tendrich – the guy I refer to all of my coaching clients who want to know how to get boatloads of new clients from Craigs List.

Hi, I'm David Tendrich – and I've picked up a reputation for being kind of the "Craiglist guy".

Why?

Because after getting 20+ guitar lessons clients in just 2 months with Craigslist – my bro, Steve Hochman, asked me to write some guest posts for his blog and spill the beans on my success…

…And before I knew it my partner Louisa and I had a full time business helping fitness professionals worldwide dominate Craigslist and the internet in general.

Now, I'm not telling you any of this to brag or anything

Continue Reading How to be a Craigslist Dominator

28 Random Pictures From My Iphone

Posted on March 8, 2010 By Bedros

Here's Steve Hochman's mom with my 'mug". I think she's one of the four members of my fan club.

I just finished my power point and will be flying out to Washington D.C. on Wednesday to present at Yanik Silver's Underground Online Seminar 6 this coming weekend.

If you're coming out to D.C. for UG6 be sure to find me and say, hi.

UG6 is the biggest internet marketing seminar on the planet and some of the biggest names in online marketing will be on hand. I'm really honored that Yanik asked me to be a presenter, because just six years ago I couldn't even afford to go to his event – it costs like two grand (and it's worth every penny) but back then I just couldn't afford it so I bought the DVD set of this event when it came out and it was only $995 – a bargain if you ask me :)

Anyway, I'm really stoked about being able to get up on that stage now and share many of the secrets and shortcuts that I've used to take my business to seven figures…

.. A-N-D it just feel good to be able to give back to his audience.

In fact, if YOU want shortcuts and secrets to get your personal training or bootcamp business to six and even multiple six figures then be sure to check out Fitness Business Summit 10, because there are less than 65 seats remaining.

Onward!

While I was flipping through my Iphone to see if there were any pictures I could use on my power point, I came across a bunch of random pictures and thought it would be fun to share them here on my blog.

Continue Reading 28 Random Pictures From My Iphone

Everything You Learned About Sales Is Backwards

Posted on March 4, 2010 By Bedros

Hey there, Bedros Keuilian here…

Here's a really cool guest post by my friends Bob Burg and John David Mann, coauthors of The Go-Giver and Go-Givers Sell More.

“I’m no good at selling!” Have you ever heard someone say that? Or maybe said it yourself? (Now, tell the truth.)

We hear it all the time. Everyone who is not in sales thinks, “I could never sell” — and most people who are in sales secretly think the same thing.

There is a reason people feel this way: most of us look at sales backwards. Backwards how? In the most fundamental ways.

For example.

They see sales as convincing people to do something they don’t want to do. It’s not: it is about learning what people do want to do and then helping them do that.

They think sales is about taking advantage of others. Not so: in fact, it’s about giving others more advantage.

Most people think of sales as a talking business. Nope: it’s really a listening business.

Continue Reading Everything You Learned About Sales Is Backwards

5 Ah-ha Moments From the 7 Figure Mastermind

Posted on February 26, 2010 By Bedros

A Fitness Marketing blog post by Leanne Ellington

Hey Bedros Keuilian here,

I'm writing you from somewhere near Panama (I think) from the deck of our cruise ship.

So far this cruise has been a blast. VEEEEERY relaxing. We're getting a ton of port time at a bunch of different places like Costa Rica, Aruba, Curacao, and Half Moon Cay.

Now I'm thinking about having a fitness marketing cruise sometime next year. You never know… I just might do it :)

But for now, check out this killer post from one of my 7 Figure Formula mastermind members and Fitness Business Summit 2010 presenter, Leanne Ellington.

Continue Reading 5 Ah-ha Moments From the 7 Figure Mastermind

How to Break Into the Highly Competitive Market of Fitness Info Products

Posted on February 21, 2010 By Bedros

Hey there, Bedros Keuilian here :)

I'm taking a two week vacation with the family and spending it on a cruise ship in the Bahamas. But you're still gonna get killer guest blog posts from some of my friends in the industry who are blowing it up.

Here's a guest blog post from my pal and 7 Figure Formula Mastermind member Craig Ballantyne on how to break into the the fitness info products business.

Last week one of my friends had a 6-figure NET profit launch of a new
fitness info product.

The two secrets to his success were that he sold SOMETHING different (unique
bodyweight exercises) and he sold his product to SOMEONE different (people
who wanted to train like Navy SEALs).

By having a cool, unique HOOK to his product, he was able to tap new
affiliates outside of the industry and didn't have to compete with everyone
else trying to get the same old affiliates to promote their generic "short
workouts" product.
Continue Reading How to Break Into the Highly Competitive Market of Fitness Info Products

It's Time To Get Lucky

Posted on February 17, 2010 By Bedros

I love quotes. All types of quotes…

Quotes that make you think.

Quotes that make you feel.

Quotes that take you into deeper thought.

Quotes that make you rise and take action.

And quotes that summarize it all in just a few short words.

For me the two quotes that really summarize it all these days are…

1. "Luck is what happens when preparation meets opportunity" – Seneca, Roman philosopher
2. "The harder I work the luckier I get" – Samuel Goldwyn

I got an email yesterday from Dustin Maher. He's a fitness trainer in Madison, Wisconsin and this is what he had to say:
Continue Reading It's Time To Get Lucky

And The FBS 2010 VIP Winner is

Posted on February 15, 2010 By Bedros

** Announcement **  Here's where you can learn about and register for Fitness Business Summit 2010! Click Here >>

A few days ago I said I was gonna hook someone up with a VIP all access pass and a killer suite for the entire weekend at Fitness Business Summit 2010.

Almost 200 people applied by commenting why they thought they should be the one to win the “hook up”.

There were so many obvious winners…

Truthfully it could have been a fifteen-way tie. But since I could only pick one winner for the hook up… the pressure was on.

In fact I read through all the comments several times. And each time I came to the conclusion that there were at least 15 winners.

This was going to be a hard decision to make…

But in the end, one person’s reason for winning the Fitness Business Summit VIP hook up stood out the most to me.

So without further ado, the person who won the is…
Continue Reading And The FBS 2010 VIP Winner is

Win VIP Access To Fitness Business Summit 2010

Posted on February 11, 2010 By Bedros

I'm gonna hook somebody up big time and give them VIP access to Fitness Business Summit 10 A-N-D I'm gonna give them a VIP suite for all three nights.

That's right, one person will win total access to Fitness Business Summit taking place in in Anaheim, California April 30th – May 2nd and I'm going to pay for a VIP suite.

The only thing you'll have to spring for when you win is airfare… I'll pay for the rest.

To "apply" for this give-a-way just tell me why you want to attend FBS10 and how this can help you and your fitness business.

Simply let me know below in the comment box. I'll be announcing the winner on Monday, February 15th.

Good luck!

And if you want to see what Fitness Business Summit is all about just check out the short video below.

Happy Birthday PTPower.com!

Posted on February 7, 2010 By Bedros

I've got a BIG announcement to make….

Exactly one year ago this week I launched this blog, PTPower.com!

And thanks to you it's become the #1 Fitness Marketing blog on the internet.

So to celebrate the one year anniversary of PTPower.com and as a way of thanking you for being so awesome and commenting, contributing, and making this blog a killer resource for fitness professionals worldwide I'm giving away 500 blogs, just like this one, absolutely free A-N-D I'm paying my webmaster to install it for you.

Watch the short video below to get all the details and THANK YOU so much for making PTPower.com what it is, because it could not have happened without YOU.

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Are you a Fat Trainer?

Posted on February 4, 2010 By Bedros

ohboyHey there, Bedros Keuilian here :)

You're about to read a funny guest post from my good friend and mastermind client Josh Carter. When he told me the story you're about to read I knew it was a blog post waiting to happen…

So without any further ado… here's Josh!

We have all seen it happen.  A prospective client walks up to the hot trainer with the 6 pack abs and instantly wants to train with them.  Writes them a check on the spot.

I hate those guys.

For most of us it is not that easy (if it is that easy for you, stop reading now, jerk.)

Continue Reading Are you a Fat Trainer?

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* The advertised results of the success stories on this page and throughout this site are only typical of people who worked really hard and followed every fitness marketing tactic I've outlined in the prodcuts they purchase from me.