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Fitness Marketing Strategies

This blog is about one thing... helping fitness professionals get clients who'll pay, stay and refer.

You'll discover cutting edge fitness marketing strategies, tactics, and ideas for getting all the clients you can handle without wasting a ton of money on dead-end advertising.

If you're a personal trainer and you're tired of working IN your business and you want to start working ON your business then look around this site, come back often, and apply the personal trainer marketing ideas you discover in your fitness business.

You're in the right place if you want client getting ideas that actually works, if you want ideas on selling personal training sessions, or if you just want to know how to leverage your time, create multiple income streams and find proven fitness marketing systems that pull clients in like a magnet and earn the six figure income that you deserve.

Tip From My Fitnes Info Mastermind Clients

Posted on September 1, 2010 By Bedros

Here’s a cool post for you.

I got the email below from a mastermind client yesterday. Actually he was writing to me Craig Ballantyne.

Check it out… (and be sure to read through this entire post because it’s got a ton of tips from a few of our mastermind members.)

Bedros, Craig,

Thank for the feedback guys…

To top it off, I had a great day yesterday:
2 sales of a $4.95 ebook
3 sales of $47 webinars
1 sale of $97 manual
1 sale of $275 course
$504.95 Total for the day.

I am starting to see why you want more products all at different price points.

Other cool stuff:
- Blog hit 7000 visits for the first time in a month
- Have cranked up the blog with 21 posts in August
- Did interview with Dustin Maher in OC and posted it on blog with
link to Dustin's Fitness Media Dominator product.  Good to help him
out.
- Segmenting my list and working on emailing those segments

Things are heading in the right direction.

Off to do a blog post and work on two projects.


- Rick

P.S. here some stuff for your blog…

6 Bonuses I Got Out of My Info Mastermind Meeting with Bedros and Craig
Continue Reading Tip From My Fitnes Info Mastermind Clients

How to Create a Fitness Info Product

Posted on August 29, 2010 By Bedros

Last year at the Fitness Info Summit I got up on stage and shared with everyone how I create info products.

Every single info product I've created, I've used this method. In fact when people hear my very simple method they kinda trip out. I guess you'd think that creating a 7 figure info business should take complicated software, flow charts, and lots of time on a marker board. But actually I have a different system…

… here's how I create info product on the fly (a real live example).

Continue Reading How to Create a Fitness Info Product

I Needed New Sunglasses

Posted on August 26, 2010 By Bedros

Here's how to get a nice chunk of money – FAST.

My buddy and coaching client Josh Carter needed new sun glasses and so he decided to do a little promotion that he discovered right here on my blog. Within a couple days he generated just over $1200.

A-N-D he's gonna get a lot more money when he converts these 14 day fat flush clients into "regular" paying clients.

Here's a guest post from Josh where he explains the whole thing…

I needed new sunglasses, because at first I was like…

Front Camera

Continue Reading I Needed New Sunglasses

How to Overcome Fear, Doubt, and Uncertainty

Posted on August 25, 2010 By Bedros

If you want to change something for the better, you gotta get out of your comfort zone, right?

There's nothing new there. No big breakthrough.

In fact you probably tell your clients who want to get in better shape, lose weight, and increase confidence the same thing.

But anytime you go to do something new and to get out of your comfort zone fear, doubt, and uncertainty creep up and want to squash your progress…

…. until now.
Continue Reading How to Overcome Fear, Doubt, and Uncertainty

Everything You Ever Wanted To Know About Fitness Info Marketing

Posted on August 24, 2010 By Bedros

Let me tell you a story…

About a year or so ago I was at an internet marketing seminar in San Diego

when things got really weird for me, real quick.

I was there with Chris McCombs, and we were there because the dude putting on the seminar wanted us to show the trailer to the documentary film we’re making “Add To Cart” – it’s all about the sub culture of internet marketing.

Anyway, during one of the breaks things got really weird when Chris said to me: Hey, isn’t that the guy who’s been stalking you, call your office, and email your staff like crazy?”

I look up, and there he was…

We get a ton of calls and emails at the HQ each week from people who want to “go into business” with me, or want me to endorse or promote their product, which is really code for wanting to exploit my list…

Continue Reading Everything You Ever Wanted To Know About Fitness Info Marketing

Fitness Facebook Marketing

Posted on August 16, 2010 By Bedros

Hey, Bedros here, I hope you're doing good!

I've been taking most of the summer off and enjoying time with the family in Maui, Seattle, and down by the southern California beaches.

Hope you've been able to take some time off to chill and relax.

And since kids are about to go school and the parents are ready to get back to a routine this is the time for you to start working on your fall fitness marketing tactics.

In fact if you missed the Facebook Fitness Marketing webinar a couple days ago with one of my top coaching clients, Josh Carter then here's your chance to watch the entire webinar and get his top Facebook client getting strategies.

Check out this video, and BLOW IT UP!

Continue Reading Fitness Facebook Marketing

The Fitness Training P.I.M.P. Game

Posted on August 9, 2010 By Bedros

Pimp’in ain’t easy but it’s necessary. Remember that jam from Ice Cube?

It’s one of my favorite jams to workout to, still. The song is actually called “down for whatever” and Ice cube still remains one of my top three favorite rap artists.

But, anyway, this post isn’t about Ice Cube or that kind of “pimpin”

It’s about YOU and the process you should be going through if you want a constant and consistent stream of new leads and clients into your fitness business.

Here’s what PIMP means…

Continue Reading The Fitness Training P.I.M.P. Game

Trainers Head Explodes During Intense Booctamp Class

Posted on By Bedros

headlines-suckBedros here,

Everyone wants to know my secret for getting a ton of QUALIFIED leads from facebook. I love facebook ads becuase they work. They work for info marketing, personal training, boot camps, brick and mortar businesses, you name it.

So I asked my good pal and coaching client, Josh Cater to share some killer insider stuff for posting facebook ads that suck out tons of leads, and he went all out and made this awesome tutorial video for you…

Guest Post by Body Transformation Expert
Joshua Carter:

Hey, Joshua Carter here, Yeah,  I made that headline above up (but that would be awesome –  I mean tragic) .  But my intention was to illustrate a point so keep reading…

When we place ads – whether it be in print, postcards, flyers on online like on Facebook (hint), the headline is the first thing potential customers (and in our case potential clients) will see.

If your headline sucks, it will also be the last thing they see.

So we need to grab their attention INSTANTLY and keep it.  In many cases we have to do that in just a few words.  And that my friends is the trick. Grabbing their attention in just a few words.

The bad news is some people have to go to school and then work as a slave to top marketing firms for years to learn how to do this effectively.  The good news is in the video below I will show you how to steal learn from them directly in minutes.

Continue Reading Trainers Head Explodes During Intense Booctamp Class

You Probably Didn't Know This About Me

Posted on July 31, 2010 By Bedros

I’m kind of a vegan. By that I mean I AM A VEGAN who also eats fish and egg whites and I pretty much only eat whole and organic foods. I even chew chemical free gum…

but I'm not a tree huger… not that there's anything wrong with that :)

Not really sure what that technically makes me, so I just say Vegan who eats fish and egg whites.

When most people hear that the first thing they ask is how do I build or maintain muscle. Well, I’m 6 foot, 224 lbs at the moment with visible abs, and pressing 225 for reps on the incline bench and following it up with 100 lbs db presses on the flat for reps. And I squat three plates for reps, typically after a few sets of leg presses.

Continue Reading You Probably Didn't Know This About Me

What It REALLY Takes

Posted on July 28, 2010 By Bedros

Aloha, we're still in Maui… still having a ton of fun and putting away a lot of sushi and Sake.

I'm not much of a drinker… not much at all actually – unlike some of the peeps in my Fitness Info Mastermind Group ;) but I gotta say, cold Sake has really grown on me.

The post below is a potion taken from my monthly Fitness Marketing Manifesto. So if you get the Manifest delivered to your door then you've probably read this. But read it again, becuase repetition for stuff like this is good for you.

Onward…

You and every single successful person you know are alike. In fact you have every capability that the most successful entrepreneur has. And you’ve got access to the same (if not better) information then many of the ultra successful people do.

So what does it take to succeed? I’m gonna tell you.

Continue Reading What It REALLY Takes

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* The advertised results of the success stories on this page and throughout this site are only typical of people who worked really hard and followed every fitness marketing tactic I've outlined in the prodcuts they purchase from me.