Meet the Wealthiest Fitness Trainer in the World
You’d think it might be Bob Harper or Jillian Michaels from the Biggest Loser TV show… but it’s not. Or maybe Shaun Thomson (Shaun T), Richard Simmons (YAY!… lets all … Continued
Employees are the Worst Part of the Best Fitness Business
You built your entire business from the ground up, right? Heck, maybe you feel like you built it from underground up. And sure, you’ve made some mistakes along the way. … Continued
Are You a Fake?
You’re either an entrepreneur or a fake! That’s how I started my presentation last weekend at the TT Summit in San Diego. The ballroom was packed full of fitness pros … Continued
12 Killer Email Marketing Secrets for Fitness Professionals
I JUST got back from our incredible 7-Figure Formula Mastermind at the beautiful Bellagio Hotel in Las Vegas. (Literally, I just walked in the door and I’m so exhausted!) It … Continued
Marketing that Actually Works for Your Fitness Business
I hate to break it to you, but if you’ve just bough 5,000 business cards and you’ve spent the last two weeks hanging flyers around your neighborhood, then you aren’t … Continued
Successful Personal Trainers Aren’t Afraid to Take Action. Are You?
I recently read a Facebook comment written by a young woman responding to one of my posts. This post was about how much money personal trainers make and how there … Continued
Negativity is Killing Your Fitness Business
I could tell you how amazing you are 20 times over and you’ll never listen to me. I could explain how I think you’ve got everything it takes to succeed, … Continued
The 5 Worst Fitness Business Mistakes You’ve Already Made
I know it sounds crazy but whenever I start consulting new clients I usually spend the first few meetings doing the same thing: correcting the exact mistakes I’ve encountered with … Continued
The Future Shouldn’t be a Mystery
“Where do you see yourself five years from now?” Wow. What a question. It’s just about as cliché as an interview can get and it’s usually answered with responses just … Continued
7 Do-or-Dies of Selling Personal Training
Selling, contrary to what many non-sales people often think, is not a magical gift that only a certain few possess. It isn’t about superhuman powers of perception or manipulation, and … Continued