Why You Should Include a Charity in Your Fitness Business
When you’re out at the bar drinking a Stella Artois beer with your pals, whether you realize it or not, that beer you bought is giving clean water to a … Continued
Remove Yourself From Your Fitness Business So That You Can Scale
Imagine this: you’re going to the movies and you walk up to the stand to buy your ticket. You get to the booth and you see George Clooney standing behind … Continued
3 Ways to Sell Higher Priced Personal Training and Boot Camp Programs
Let’s say you’ve found yourself in a position at one point where you dropped (or considered dropping) your prices for your personal training or bootcamp programs in order to get … Continued
How to Sell To The Masses and Close Prospect Clients Every Time
When I first started selling as a personal trainer, I was horrible. I had no idea what I was doing, and I found myself just word vomiting on people. I … Continued
How Making Money With Friends Will Increase Your Fitness Business Income
Generosity and persuasion are two ways you’re gonna make people more money. And in return, you increase your money flow just by helping them. Craig Ballantyne and I have a … Continued
The Ultimate Fitness Email Marketing Guide (Parts 1 & 2)
What if I told you that your email—yes, your email—could bring you waves and waves of fitness clients? That at the press of just one button, you could build your … Continued
Why You Need to Disrupt the Market to Grow Your Fitness Business
If you’re looking to start a business in the fitness industry, you first need to ask yourself, “What are they currently doing that isn’t working, and how can I improve … Continued
What YOU Have that the Best Fitness Marketers Don’t
I see so many fitness entrepreneurs with so much potential, yet they make the one mistake that crushes their hopes and dreams into fine powder… …they try to be someone … Continued
How To Sell High Priced Personal Training Programs
If you’re still using the old way of selling your personal training programs, and wondering why your revenue is taking a nosedive, I got news for you. The old way … Continued
The Secret to Switching from Personal Training to Group Training
Let’s face it: the one-on-one personal training model is a great model, and I’m a big fan of it. In fact, I used to own five one-on-one personal training studios … Continued