
Bedros Keuilian and John Paul Dejoria of the Paul Mitchell brand getting ready to drive up the CA coast
Hi, my name is Bedros Keuilian and I’m an open book…
I’m going to do something I don’t like doing much - I’m going to talk all about me. So bare with me, because if all goes well, it will be an uncomfortable and slightly awkward ride for the both of us.
Onward!
It’s been said that I’m the “hidden genius” behind many of the most successful brands and businesses throughout the fitness industry. And it’s true… Odds are you’ve seen my coaching and consulting clients and their businesses on popular TV shows featured on ABC, NBC, Spike TV, popular health and fitness magazines and on top of the New York Times Bestseller list.
In addition to being the founder and CEO of FitPro Newsletter, and FitPro Magazine, (two software technologies used by thousands of fitness professionals worldwide to attract more clients, build their business, and boost their profits) I’m also CEO and founder of Fit Body Boot Camp (now the fastest growing brand of fitness business franchises worldwide with hundreds of locations across the globe.) In addition I’m co-owner of the highest grossing fitness information publishing company out there today, working with many of the top fitness experts and authors selling thousands of copies of their workout and fat loss programs on the web.
And I’m the guy who’s consulting clients include independent trainers, budding franchises throughout the fitness industry, six and seven figure producing fitness boot camp and personal training studio owners, top celebrity trainers featured on ABC and NBC, (yes her, and him), pro MMA and UFC champions, and two of America’s largest personal training facilities with over 60 locations each… both earning over $20,000,0000/year in gross revenue. I guess you can say that I’m the guy that fitness business owners turn to when they want to save their business, grow their profits, and build their brand both locally and across the globe.
I’m not saying any of this to impress you… though I certainly hope that it does… I’m telling you this to impress upon you that I’ve had the great fortune to not only build my own fitness business empire from the ground up, but to also help thousands of fitness professional, training centers and boot camps grow their businesses to massive success as well.
If you ever thought that you couldn’t make multiple six and even seven figures as a personal trainer - think again and watch this video…
They say I’m in high demand… and they’re right. I periodically take the stage and teach radical new ways to getting leads, clients, and building a business to massive success from the ground up. Weather it’s a fitness center, a gym or health club, a personal training studio or fitness boot camp or an MMA gym, I’m the guy they turn to help turn their business around.
In fact, I’ve shared the stage with some of the biggest and brightest minds in marketing, business development, and personal development such as Dan Kennedy, Frank Kern, John Carlton, Dr. Robert Cialdini, Joe Polish and Jay Abraham, and Zappos founder Tony Hsieh, just to name a few.
And for the record, I’m not one of those guys who preaches, but doesn’t practice. I’ve never figured out why someone would hire a business expert or business coach if said “expert” didn’t walk the walk, and talk the talk. I’ve owned and operated my own successful personal training business - ultimately doing what many want, but only a few have accomplished - selling it for a massive profits. In fact, at the peak of my personal training success I operated five locations, and had a staff of 62 personal trainers, managers, and front desk workers. We operated like a Swiss made watch. Just to give you an idea, in just one of my locations alone I paid $16,000 a month in rent and still profited multiple six figures from that location.
I guess you can say that I’ve been there and done that.
Bedros Keuilian - My Story (in case you still want to know more about me…boring!)
I’ve been featured and quoted in industry publications like IDEA Fitness Journal, IHRSA Publications, Club Solutions Magazine, Personal Fitness Professional magazine, and several other national industry publications.
I’ve been voted as one of the top 20 influential people in fitness. I’m good with that
But it wasn’t always pretty flowers, puppy dogs and candy sprinkles…. Before all this I was the college drop out living out of a 1979 Toyota pick-up with a leaky camper shell. I was also the guy who failed at launching two fitness businesses - losing over $55,000 in one them in only 13 months.

Third time was a charm… After three failed attempts at becoming an ACE certified personal trainer I finally passed the certification test…then I became a personal trainer - and a fry cook at Disneyland.
I guess I thought that having national certificates and being an awesome trainer would be enough to fill my schedule with paying clients. Boy was I wrong… I didn’t know how to get enough clients to make personal training my full time gig. So I was the fry cook at Carnation Cafe in Disneyland. (Not the calling I was looking for when I became certified fitness trainer ).
After Disneyland I was a personal trainer and a bouncer at a bar… Boy did I HATE being a bouncer…I’ve got a lot of colorful stories to share from that experience… funny how people use alcohol as a license to make stupid decisions, (again, not the calling I was looking for when I got certified).
Not too long after that a client turned me on to the awesome world of direct response marketing and sales and my life would forever change.

Hanging out at Frank Kern’s birthday party (Brilliant internet marketer, but claims to be the world’s 9th worst surfer)
Before long I started Premiere Results personal training - a thriving one-on-one personal training center with over 250 active clients and annual earnings of over half a million dollars. I had finally figured out the success “formula” and it made my life a whole lot better. I mean a WHOLE LOT better.
These days I’ve found my true calling in life - coaching and consulting fitness professionals who want more clients, more profits and more freedom to enjoy life. I won’t go on bragging about who I am and what I’ve achieved. It’s not my style.
You can figure that out by spending a few minutes on this blog and reading through the success stories on this page. I’ve created this blog for you. On these pages you’ll find idea, tips, systems, tactics and strategies for taking your personal training business to the next level.
You’ll also find links to my products and services that can really help take your personal training or boot camp marketing business to massive success.
Bedros Keuilian - Living My Passion

Bedros Keuilian and his “your next 100K” mastermind group of fitness marketers
For me, life is about living your passion and finding your calling and there’s no other industry that I’d rather serve then the industry that changed my life… fitness. So whether you’re looking to make your first $100,000 or you’re ready to take your training business to seven figures, this is the place where you’ll find the blueprint to help you get there.
Committed to your success,

Andrew and Chloe - my BIG “reasons why”

P.S. Still want to know more about me…really? Here’s an interesting (and some might say gross) fact about me. When I was broke, like really broke and couldn’t even afford a protein shake in between training clients… I blended Ice, Diet Pepsi, and the cheap quality can of tuna together and made myself a caffeine and protein rich shake on a daily basis. I told you this was gross.