The Fitness Marketing Trifecta

Hey Bedros,
The headline is always the hard part! Making sure that you hit your potential clients pain point. I like your example because it had a location and a solution in it. Chino Hills man loses 30 lbs with Fitness xzy. other people especially men that are looking to lose weight are going to be very attracted to this headline. If they live in the Chino Hills area they will have no reason not to read and follow up on the article.

Every time I write a headline I have to think have I actually written something that would appeal to the GENERAL public - my target audience, not other fitness professionals.

Great video quickie! Have fun in Orlando and keep on with that Go-Giver attitude!

Bedros,

Great as usual. Your posts kick ass and I always open my e-mails to read them. I have a question for you or anyone on here who can answer it, as building my own website is my next step…and I want to be able to do it without hiring a web designer.

Are you building this website through something like a template or do you have a web designer? The way your websites are structured are done well and simple, and I was wondering where to find something similar (with my own style of course).

Thanks, and your PT Business Course has been helping me out well. -JD

Hey Bedros
Your video stops at 2.16 min. I think the video you posted is not working properly. Hey I’m happy to get the 2 things from your video. Headlines and social proof. I have been working on getting more testimonials from my boot camp clients and almost everyone who joins the boot camp told me how the video help them make the decision to join the boot camp.
Thanks for the great post again!

Bedros, great post. As usual. Short and to the point with good information that’s easy to understand and implement - except for the granuntree part

Bedros,

Don’t you know. Alisson doesn’t need to know how to spell. She is too cute for that. She needs to just stand there, smile and be a part of your office decoration.

Now where is your number your self proclaimed assistant Marilyn “I hate the gym” Gutierrez?

LOLLLLLLL you were both wrong about the word spelling! Its GUARANTEE or GUARANTY. Not guarentee LOL ! So maybe she should go back to school too… haha joking!

Anyways, great info Bedros!!! Keep giving us your best!

take care

Oups!! I totally skipped your side note! lol Seriously, whats her excuse! haha

Yes Yes, True True.

By the way, if you’re an FBBC owner….check out the Fit Body Boot Camp forum for Jay Abraham’s favorite headlines (transformed for Fitness)

I write my workouts on a white board just like that- and my clients are always making fun of me for spelling things wrong. Kettleballs?

Awesome stuff- thanks

John

I TOTALLY AGREE BEDROS! Also, just a side note … my referral closing rate is about 100% … so continually over-delivering value & developing relationships will only give you more social proof, awesome headlines & Guaranteed improvement!

-Ryan

Bedros, your hair is fantastic. It gets better every day.

Bedros you’re getting the curls going on…good stuff!

Thanks for the tips. I have been using #1 and 3 however number 2 has only been predominate on my website but not my craigslist ads for instance as I don’t know how to make those nice ads that Chris McCombs and Steve Hochman make with all the before and after pics and cool looking fonts.

If you can help me out or direct me to a person I could pay to do it for me please let me know by emailing me at [email protected].

Thanks in advance.

Tyron

I have a headline for you:
“who would imagine that a super info marketing dominator cannot … ”
Thanks for the great tips! you rock man!

Thanks for the winning formula.

Brien Shamp
http://www.optimalfitnesslifestyle.com

Good ideas-should the guarantee have restrictions? of just take your chances that your client will be honest and isn’t looking to just get a free month of pt? thanks