It's a lot easier to become a fitness high roller than you think.

It's true, the success of your personal training or boot camp business boils down to three simple concepts and that's it.

Seriously, you'd think that in order to have a six figure or even a multiple six figure generating fitness business you'd have to have a LOT of variables in action, but the truth is, it's all about a few significant factors and that's it.

In fact if you want a seven figure personal training or boot camp business the formula is the same. It's all about a getting these three significant things dialed in and that's it.

If you want proof of that then just look at my top three seven figure generating coaching clients. All three have these three significant things dialed in.

Saman (7 Figure Sam) Bakhtiar has it figured out.

Samantha (7 Figure SAMantha) Taylor has it figured out.

Cabel McElderry has it figured out.

Wanna know what these three factors are that they have figured out?

It's actually kinda simple. The only three ways to make more money from your fitness business are…
Continue Reading Ten Personal Training Marketing, Mindset, and Growth Tactics

Want to know the two things you can do to instantly get more personal training or boot camp clients?

Check out this video and do the TWO things that will make a world of difference.

I promise you that if you do exactly what I share in this video you will get more in the next 60 days

then you have gotten in the last six months.
Continue Reading Do These Two Things

You're about to learn something about me that a lot of people don't know…

…and you're gonna see a video down below. BUT please DO NOT watch  the video below until you read this entire post otherwise things won't make any sense.

I'm somewhat of a germ-a-phobe. I'll take a "dap" over a hand shake any day.

And I hate when people cough and sneeze around me. And I prefer not to drink out of other people's cups.

Other than that, I'm pretty "normal" even though my assistants Marilyn and Allison wouldn't agree since I make them keep a bottle of GermX on their desk at all times.

The reason I'm telling you all this is because two funny things happened to me over the last three days. (Well, it's probably funny to you, but it really messed with my OCD big time!)

See, I spent a couple days last week teaching online client getting strategies at Joe Polish's Platnium Plus seminar in Phoenix, AZ. It was a killer event and the people there were awesome.

I also shared the stage with Paula Abdul. She's a totally awesome and sweet person and has amazing energy. All of Joe's attendees loved her.

WARNING: What I'm about to tell you is NO reflection on Paula. I totally realize that the problem is all me.
Continue Reading Something You Should Know About Me

Hey there, Bedros Keuilian here,

Hope you're doing awesome and that your personal training and bootcamp business is on fire!

Recently I asked my good friend Craig Ballantyne why it is that some people take information and run with it, and others

seem to know more information than all of up put together, yet they're still struggling to make ends meet.

Here's what Craig had to say…

One of the more interesting parts of my day involves posting inspirational quotes on Facebook. Today, I posted this and it got a tremendous response. Here it is:

“Never let life get in the way of your progress. You gotta keep on pushing on. Accept the sacrifices and just do it!”

Just do it. Seriously, I made that up – I think it would make a nice tag line.

Now that is a very simple quote, and a straightforward lesson. Yet every day I hear from at least one fitness expert who says they still working on their fitness info product – 3 months after their previous email to me about how they were still working on their product.

I don’t know what’s holding them back, but Dan Kennedy, my mentor, and the mentor to the all the Internet Marketing gurus you hear about once told me, “The failure to act is much more often the product of inner, emotional resistance than external resistance. To move forward you must give up your story, whether it is excuses about your childhood, lack of education, your “bad luck”, your unsupportive family, your low metabolism, where you live, etc, etc.”

Harsh, but true.

What separates the leaders from the strugglers is often confidence and follow-through, both of which can be derailed by internal resistance.

Continue Reading How to Overcome What's Holding You Back From Success

Andrew and Chloe throwing plastic eggs full of money and organic lollipops off the stage.

Hey Bedros here,

I hope you’re doing awesome and that your personal training and boot camp business is kicking butt!

In just a second I’m gonna tell you how you can win a VIP All Access pass for you and a guest to Fitness Business Summit 11.

I’m writing this blog post from Phoenix, Arizona where I’ll be speaking along side Paula Abdul at Joe Polish’s platinum seminar.

I spent the last three days just relaxing and recovering from Fitness Business Summit before flying out to Phoenix for Joe’s event.

Each year FBS gets bigger and better and this year it was HUGE and sold out weeks in advance with over 300 fitness trainers in attendance from nine countries, the most awesome presenters EVER, tons of money, Ipads, computers, and flip camps were given away and we raised over $5,000 for Shriners Children’s hospital and the Make a Wish foundation…

… A-N-D we had this HUGE marching band come through the entire ballroom and there were AMAZING! Just ask anyone who was there

Continue Reading Personal Trainer Marketing Tips From FBS10

My brain is melted.

Too much awesome content – TOO MUCH!

(This is Josh Carter reporting again.)

Just when you think Bedros and his presenters cannot possibly improve on an already AMAZING summit experience, along comes day 3.  More outstanding presenters (like me) and more insane business building strategies.

I’ll need a few days to recover but I have a ton of ideas on how I can take my business to the next level thanks to all that I learned this weekend.  And it looks like I’m not the only one…

Check out this video to see how we roll at Fitness Business Summit Day 3:

Joshua Carter
(Heading home to teach my kick ass West Hills Bootcamp)

PS:  See you next year at FBS 2011!!!

Like day one, day two was incredible.

The speakers started off STRONG with Alex McMillan really firing the crowd up.  It really se the tone for the day and then Leanne Ellington kept the energy high with her presentation.

Joe Polish was unreal.  This guy is a bazillionaire that helps other dudes become bazillionaires too.  As it turns out he also a really cool guy who knows how to get a room full of trainers pumped up and driven to succeed by creating “can and clone” techniques (among other things)

The “Tone Up Girls” showed us how in a single year they turned their YouTube channel into a monster business. Then Bedros hit us with double presentations that were so full of content my head is still spinning.

You gotta check out this video with all the highlights and behind the scenes stuff…

Tomorrow I speak, so watch out!  I am tired, its late and I gotta get some beauty sleep.  More reporting from in the trenches at Fitness Business Summit tomorrow so check back…

Joshua Carter
"Calabasas Personal Trainer Extrodinaire"

Hey gang,  this is Josh Carter reporting from The 2010 Fitness Business Summit.  It was an awesome day (I expected nothing less of course.)  If you could not be here you missed out on an amazing experience.

As usual, fitness marketing genius Bedros and his crew OVER delivered on content.  The presenters did not hold back and spilled all their top secret tactics.  After hearing them speak it is easy to see why they make 6 & 7 figures.

So once again I kept a little video journal of the days events.  (GOOD NEWS: This time there is no crying or nudity).  Check out the video and be sure leave comments below.

That’s it for today, I’m off to bed to recharge.  Check back tomorrow for more video coverage.

Joshua Carter
(Rockin Calabasas Bootcamps)

PS:  Let me know if there are any questions you would like me to ask the attendees or speakers and I’ll record it for tomorrow’s video update.

This is Josh Carter reporting for PTPower.com.  Just like the past 3 years I will be reporting from the front lines of Fitness Business Summit 2010, giving you behind the scenes access to all  good stuff.

At least that’s the plan….

It seems this year I had my wires a little crossed. Plus, I got a little over zealous about the whole “Fitness Business Summit” thing…

I’ll get it right by tomorrow.  Stay tuned.

Joshua Carter
(Kick Ass Personal Trainer in West Hills)

A Fitness Boot Camp Marketing Guest Blog Post

Hey there, Bedros here,

I asked my mastermind client and bootcamp super star Lindsey Vastola to write up a blog post on how she made $25,000 in one month from her boot camp.

What you’re about to read is the step-by-step blue print of how she did it. So without further ado, here’s Lindsay and her five step, three email system for generating $25K in a single month.

As I’m writing this blog post, I’m getting email pop-ups of 121 (and counting) new referral emails of friends that my current list is sending to me (yes…email-OCD is a very bad habit I’m trying to break. I think there’s a support group for that?). I sent out an email to my list about an hour ago asking my current subscribers to help me reach my goal of helping 1000 women this year. I’m giving away a free month of boot camp to the top 5 referrers plus an HD FlipCam to the top referrer.

121 perfect boot camp prospects in less than 45 minutes and counting! And the only cost to me was 7 minutes of my time (and the measly $59 I pay for FitPro Newsletter every month). I’m kicking myself for not doing this sooner. You see, I believe my subscribers feel a sense of obligation to return a favor to me.

I give them a ton of quality content, so whether they are a “veteran” boot camper, a “future” boot camper, or a loyal reader of my emails, I give them value every time. In return, they feel compelled to give something back to me. It’s the Law of Reciprocation hard at work, and I’m convinced that this is the single most significant reason why my boot camp business has grown from less than $2,000 a month of “possible” income to nearly $12,000 a month in guaranteed recurring income each month (and right now I just have two boot camp locations, only three days a week).

So, trainer-to-trainer, I want to share with you the 5 marketing tactics I used to make $25,000 just last month with my “6-Week Spring Vacation Transformation” by only marketing to my email list (and it’s not huge…I have just over 1000 subscribers) and how I then turned them into long-term recurring clients who refer, refer, refer.

Continue Reading 5 Steps, 3 Emails, and a Little Kool-Aid for a $25K Boot Camp Month